Manfrotto launches “Shop in Shop” experiential store at Dass Studios, New Delhi

Manfrotto (Vitec Group) launched its wide range of products for Indian photography enthusiasts in collaboration with Dass Studios which will now have access to cutting-edge- technology with the Vitec Group launching first-of- its-kind Manfrotto “Shop in Shop” experiential zones in the Delhi-NCR region. With photography emerging as a primary hobby among millennials who constitute 70% of the Indian population under 35 years, this new move is expected to further fuel the growth of photography and video market in Delhi.

Manfrotto is the world leader in the design, production and distribution of professional products for photography, video and entertainment. Manfrotto has a great quality range of accessories for camera enthusiast to make their shot more beautiful, simple and in the easiest way possible with some amazing technology.

Marco Pezzana Photographic Divisional Chief Executive said, “We have received a very positive response from India and are open to launching more such stores in future. Our ‘Shop in Shop experience store will showcase the complete range of all products by Manfrotto, Lastolite, Gitzo, National Geography, Lowepro and Joby under one roof, where customers can experience the whole look and feel of exclusive product range by Vitec Group.” He further added, “We are excited to partner with our dealer – Dass Studios and we are confident that it will definitely pick up in Delhi NCR.”

Check out some below pictures from the innaugration ceremony